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Schneider Electric Inaugurates Qatar Office, Driving Smart City Innovation in Collaboration with Msheireb Properties

Doha, Qatar

01/10/2024

New office in Msheireb Downtown Doha marks Schneider Electric's commitment to Qatar’s growth and vision for sustainable urban development. 

Schneider ElectriC has inaugurated its new office in Msheireb Downtown Doha. Situated in Qatar’s most sustainable and digitally-enabled district, the new office is a flexible, future-ready workspace designed to enhance customer experience while supporting the country’s ambitious sustainability goals.

Aligned with Schneider Electric’s global standards for flexibility and innovation, the new office sets a benchmark for collaborative, adaptable work environments. By integrating local knowledge with global technological leadership, Schneider Electric aims to support Qatar’s transition to a more energy-efficient, resilient, and sustainable future.

Eng. Ali Al Kuwari, CEO of Msheireb Properties, welcomed Schneider Electric's decision to join the dynamic entrepreneurial ecosystem of Msheireb Downtown Doha, emphasizing its significance in advancing sustainability efforts both locally and globally. He stated: “Schneider Electric’s choice to inaugurate its new office in Msheireb Downtown Doha reflects the city’s instrumental role in promoting eco-friendly energy solutions and nurturing sustainability across the region. Their innovations in green technology and commitment to reducing the global carbon footprint align seamlessly with our vision for the heart of Doha, where smart and sustainable infrastructure supports a diverse community of local and international companies driving progress in development, growth, and cutting-edge technology.”

Louie Jarouche, Country Manager for Qatar & Kuwait at Schneider Electric, commented: “The opening of our new Qatar office represents a pivotal step in our journey to support Qatar’s growth ambitions. This space is not just a new office, but a hub for innovation and customer experience, enabling us to deliver greater value to our partners, clients, and the community. We are committed to creating future-ready and energy-efficient urban spaces that are sustainable, interconnected, and adaptable to the changing needs of modern living and working. By integrating intelligent automation and AI-driven platforms, the project will optimize energy consumption, reduce emissions, and improve overall resource efficiency.”

The facility also hosts a Services Training Center, offering comprehensive programs to upskill Qatari talent and provide tailored training for customers on energy systems, automation, and smart city solutions. The center will feature AVEVA’s Unified Operations Center solutions designed to manage, track and monitor key processes in the energy industry and smart city-related processes such as power, building management, water and traffic systems.

Additionally, the collaboration between Schneider Electric and Msheireb Properties will activate a proof-of-concept project utilizing advanced digital and automation technologies from Schneider Electric, including traffic management systems, predictive maintenance, and data-driven solutions that are designed to enhance both energy efficiency and living comfort.

Related Spokespeople

  • Louie Jarouche

    Country Manager, Qatar & Kuwait
    Louie Jarouche is the Country Manager for Qatar and Kuwait for Schneider Electric. With a strong foundation in electrical engineering, Louie has held prominent roles at the organization and has been instrumental in driving success in the energy management and industrial automation industry. In his current role, Louie supports the energy management and industrial automation transformation of customers across Residential & Commercial Buildings, Power & Infrastructure sectors, and fosters strong and impactful relationships with Schneider’s ecosystem of Electrical Contractors, Consultants, Panel Builders, Distributors, and OEMs. Previously, Louie has held key positions in Marketing, Sales management, Business Development, Commercial Policy Support as well as Field Services. Prior to joining Schneider Electric, Louie worked across various market segments and customer types at ABB Australia and NHP Electrical Engineering Products. Louie holds a Bachelor’s degree in Electrical Engineering from Western Sydney University, Australia where he lived and worked before moving to the Middle East. He currently resides in Doha, Qatar and is passionate about reaffirming Schneider Electric’s commitment to reshaping the construction and energy landscape in Gulf region through our 'Strategize, Digitize, and Decarbonize' approach, designed to support sustainability and energy efficiency.
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