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Executive Team

Gareth O'Reilly

Zone President, Pacific Zone
Pacific Zone President, Schneider Electric, Gareth O’Reilly is a global citizen with multinational leadership experience whose international perspective shapes his vision for the technology market. Gareth’s passion is to change how businesses operate, enabling companies to create value to meet the technical, financial and sustainability challenges of the future. Gareth joined Schneider in 2010 and held the role of Vice President – Buildings where he achieved significant success and was subsequently appointed as Pacific Zone President in 2014. Before Schneider, Gareth held roles with ABB Power-One, Invensys, and Nokia Alcatel-Lucent in the telecommunications, renewable energy, and energy efficiency sectors. Gareth, Irish by birth and calling Australia home, has lived in Singapore, Hong Kong, and Switzerland with roles in operations, marketing, sales, and general management. Gareth studied electrical engineering at University College Dublin and latterly Business Administration at Macquarie Graduate School of Management. He is married with three children and a passionate rugby fan. 

Josette Addinall

Vice President, Marketing Communications, Pacific Zone
Josette Addinall is the Vice President of Marketing Communications for Pacific Zone, joining Schneider Electric in August 2021. Josette is responsible for the marketing, communications, e-commerce, commercial excellence, and digital customer relationships teams across Australia and New Zealand. Prior to her current role, Josette was the Marketing Director at Telstra, driving digital marketing transformation while managing to achieve a significant growth in sales pipeline. Before her eight years’ service at Telstra, Josette was the Business Director at DDB Australia, leading globally-recognised, multi-award-winning advertising campaigns. With 16 years’ industry experience, Josette is a data-driven marketing leader who creates and executes strategic vision that delivers significant and tangible business outcomes and is passionate about digital innovation.

Howard Bowland

Vice President, Field Services, Pacific Zone
Howard Bowland is the Vice President Field Services, and is responsible for the growth and development of the services business in the electro-Sensitive and electro-intensive industries and business in this zone. Howard's team delivers the technology services that enable organisations to improve their operations and digital transformation sustainably and effectively. They provide service innovation through lifecycle services and creating great customer ownership experiences. Prior to his current role, Howard was leading the portfolio development of Intelligent Edge and OEM services for Hewlett Packard Enterprise. During this time, Howard led a team that delivered new portfolio development and innovation for the service business in a worldwide capacity, based in Houston from 2016-2018. Before that, Howard was the Vice President and General Manager for Hewlett Packard Enterprise in Asia Pacific and Japan from 2010-2016. A 20-year veteran of the technology services industry, Howard has also held management roles at Compaq and Digital Equipment Corporation, as well as marketing positions with XP Software in the USA and Australasia. 

Joe Craparotta

Vice President, IT Business, Pacific Zone
Joe Craparotta is the Vice President of Secure Power & Segments. He has been a member of the Pacific Zone executive team for 10 years and has held senior leadership positions across the businesses of Industrial Automation, Power Systems and Secure Power. A 30-year veteran of the IT industry, Joe has witnessed many of the technological convergence shifts seen in the industry to date. Starting out early in his career as the founder and Managing Director of Indicium Technology Group, a company which expanded across Qld, NSW, and Victoria until its sale in 2002.  His entrepreneurial and inquisitive style continued to draw him towards other technology firms. Post the sale of Indicium he went on to hold senior roles in the IT industry including leadership roles at Commander Communications, overseeing the enterprise space of converged voice and data. Joe joined APC in 2008 where he moved into the next evolution of his career - data centres and infrastructure.

Ray Dunn

Executive General Manager, New Zealand
Ray Dunn is the Executive General Manager, New Zealand, with over 20 years proven leadership experience. He has driven (and continue to drive) significant transformation at Schneider, including re-development of business structure to ensure efficiency gains do not impact customer satisfaction or the employee experience, while growing (year-on-year) margin and top line sales. Ray is responsible for implementing the global strategy, and developing and delivering the local go-to-market strategy. Ray has a clear strategic vision and is outcomes-focused, driven to add value to the customer and ensuring employees have a better day tomorrow. He is committed to creating environments with diverse teams that allow people to be their best version by honing their strengths to collaboratively achieve exceptional results. He is truly passionate about people and firmly believe you’re only as good as your people – excellent individuals in the right roles create outstanding high performing teams.

Farokh Ghadially

Vice President, Partner Projects and Power Solutions, Pacific Zone
Farokh is Vice President of the Partner Projects and Power Solutions businesses for Schneider Electric Australia. He is passionate about the progress of the electrical and automation industry and the role it plays in enriching and reshaping the future of the built environment. He is a strong advocate of ‘digitizing and connecting power’ to enhance safety, availability and efficiency for businesses and individuals. Farokh firmly believes that digitalisation and electrification will enable a ‘smarter’ and ‘greener’ future and Schneider Electric has a strong part to play in it. Farokh is customer-centric, loves coaching, building and leading diverse teams, and immerses himself in new technology. He is a committed, empathetic and strategic leader, experienced in driving sustainable business growth by challenging the status-quo, deploying new business models and building strong partnerships. Farokh has over 20 years’ experience in the electrical and automation Industry working across commercial buildings, data centres and industrial infrastructure. He started his career as an electrical engineer in Mumbai, India, and has since worked in the US, Canada and now calls Australia home. He has held various positions across design and development, marketing, sales, and general management. He is happily married with 2 kids, loves travel, sport and making a difference to society. 

Tina Hu

Vice President, Supply Chain and Customer Experience, Pacific Zone
Tina Hu is the Vice President of Supply Chain and Customer Experience for Pacific Zone, joining Schneider Electric in September 2022. Tina has been a senior executive leader in supply chain for over 18 years, where she led manufacturing, safety, E2E planning, customer supply chain, transformation, logistic, and warehouse operations. She is a performance-driven and a people-centric leader who is passionate about supply chain transformation and people development. Tina has a Bachelor of Business Information Systems from RMIT University in Melbourne and a Certified Supply Chain Professional (CSCP) certification from APCIS.

James Hunt

Vice President, Power Systems, Pacific Zone
James Hunt is the Vice President for Power Systems at Schneider Electric. He is a highly motivated senior leader with twenty years of professional experience in consulting and the energy industry, with the proven ability to lead teams and to build and deliver profitable businesses through sales leadership, operations and general management roles. He has a proven track record of delivering business growth - organic and through acquisition, strategy and entry into new markets and the development and implementation of business improvement initiatives. He has led engaged, diverse teams through considerable change and growth with a strong focus on coaching and development.

Chris Kerr

Vice President, Home & Distribution, Pacific Zone
Chris Kerr is Vice President of Schneider Electric’s Home and Distribution business and Clipsal brand in Australia. Chris has more than 28 years of international business experience in consumer electronics, domestic appliances, and B2B electrical business sectors. Chris believes that connected technologies are revolutionising how we use energy and influencing the way enjoy our homes and buildings. His focus is putting the consumer at the heart of this revolution and exploring the many ways electricians can help make it a reality for their customers. Chris is also passionate about fitness and wellness, and represented New Zealand at the 2009 and the 2011 Long Distance Triathlon World Championships.
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